Fish where the Socialfish are.
I’ve been more and more interested in smaller organizations lately. Many small businesses and associations are using social media very well. But many others — among them people who I’ve worked with or who I’ve taught social media courses at Algonquin College — find social media to be a perplexing challenge.
Maddie Grant, series creator
I think one of the biggest parts of the social media challenge for small businesses and not-for-profits is to create a strategy that allows them to be confident they can meet the demands that social media place on an organization. I think it’s crucial that organizations without giant budgets or staff have a chance to create and maintain an effective social media presence.
You’ll have a chance to learn how to create a content strategy as part of a small organization from… well, me, this August. I will be part of the Summer Think Tank Series presented by SocialFish and CommPartners. This series of webinars is bound to be useful for people working in associations, not-for-profits, or any small organization. Maddie Grant has led the development of this series of webinars, and she has done a pretty impressive job.
Check out this lineup:
- July 12: David Svet and Heidi Hancock will talk Pinterest for nonprofits
- July 26: Debra Askanase and Shelly Kramer will present on Google+ for nonprofits
- August 16 (my birthday!) I’m in the middle with Your New Content Strategy
- August 30: Gini Dietrich will talk how nonprofits can apply the lessons of her new book Marketing in the Round
- September 13: Amy Vernon will talk about Creating Content that Works.
Each of the webinars costs $129 US, and the whole series can be purchased for $499 US. And if you drop me an email, I might even have a discount code for you.
It’s a real honour to be in the lineup with these talented communicators who I like and respect. And I’m looking forward to finishing the presentation and doing it online, hopefully with you in attendance.
FreshBooks – the amazing time tracking / invoicing / project management solution
I own a small business and I have been trying to tap into the benefits of social media lately. I must say that it was a bit challenging to start with but as time goes by it gets better and better.
Keisha Richardson recently posted..Kim Kardashian
good and a interesting concept
Thanks for your ideas. One thing I’ve noticed is the fact banks as well as financial institutions know the spending habits of consumers plus understand that plenty of people max out their cards around the holidays. They properly take advantage of this fact and then start flooding the inbox in addition to snail-mail box with hundreds of 0 APR card offers shortly when the holiday season ends. Knowing that if you are like 98% of the American community, you’ll hop at the one opportunity to consolidate financial debt and move balances for 0 interest rates credit cards.
The biggest issue I have is getting my social media network to engage with me. We really go out of our way to create content that is interesting and different, people come and consume it then disappear without commenting or interacting with us.
I see people sharing it but in order for the content to create business for us we need people to talk to us. I suspect most businesses are stuck in the same predicament.
Guy recently posted..Top 10 Hamilton and Burlington Blogs
I was looking at some of your posts on this site and I conceive this web site is very instructive! Retain posting.