Unmarketing by Scott Stratten I’m the book review editor of the business podcast For Immediate Release. If you don’t know about For Immediate Release, you should. The main podcast, hosted by Shel Holtz and Neville Hobson, is an hour of great discussion of news and issues related to communications, public relations, and social media delivered every Monday.

In addition to their weekly podcast, Shel and Neville host regular live internet call-in shows called FIR Live, and post additional content in the form of interviews, speeches, and these book reviews. They are also home to an active Friendfeed community.

Here’s my audio review of UnMarketing, by Scott Stratten.

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As a participant in the Amazon Associates program, I’d like to note that if you purchase UnMarketing: Stop Marketing. Start Engaging — or anything else — through this link, you’ll kick a little cash back my way.

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